Graphic design services for marketing teams
Visuals that command authority.
Brand identity, ad creative and sales collateral produced on a standing retainer, briefed from live campaign data and judged on cost per acquisition.
Included in every plan · Customizable to your volume.
Graphic Design at a glance
- Who it is for
- Companies running paid, email or sales campaigns where creative is the bottleneck and the volume is steady month to month.
- Pricing
- Included in every plan
- Billed
- Per month
- Media spend
- Not applicable to this service.
- Deliverables
- 14 named deliverables, listed in full below.
- Process
- 4 phases. First phase: week 1.
- Where we work
- Texas and nationwide. Remote, with on-site work where the engagement needs it.
Graphic design here runs as a production retainer, not a one-off project. Each month works from a shared queue you help prioritize: ad creative for live campaigns, social graphics, landing page and email assets, sales collateral, and identity work when the brand needs it. You brief, we design, you review, we ship production-ready files. It suits companies already spending on marketing, where creative is the bottleneck rather than budget. Paid social creative fatigues in weeks. A landing page assembled from stock photography converts worse than one built around the actual offer. A proposal deck that looks improvised undercuts the price printed on it. Those begin as design problems and end as revenue problems. The work is judged on numbers, not taste. Ad creative ships in variant sets so the platform has something to test, and we read the results as cost per lead and cost per acquisition. Landing page and email assets are judged on conversion rate. Identity and collateral are judged on whether sales cycles shorten and pricing holds. Because we also run paid campaigns, briefs can start from live performance data rather than a mood board. Everything is delivered as layered source files plus the exports each placement needs, with your brand standards written down so the work stays consistent between projects. We have worked this way since 2018.
What it changes
Why companies buy graphic design
Lower Cost Per Acquisition
Creative is the main variable you still control in paid media. Fresh variants keep click-through up and cost per lead down, so the same budget buys more customers instead of more impressions.
Higher Conversion Rates
Landing pages, offers and emails designed around a single action. Clear hierarchy, honest product imagery and legible pricing move more visitors to the form, the call or the cart.
Premium Positioning
Buyers price you on what they see first. A coherent identity across site, deck and proposal ends the discount conversation before it starts and holds your rate against cheaper competitors.
Campaigns That Launch On Time
Creative is usually what delays a launch. A standing design queue and written brand standards mean campaigns go live on schedule instead of waiting weeks for assets.
Process
How our graphic design engagements run
- 01Creative Briefing Week 1We audit what you already have: logo files, brand standards, the creative currently running and what it costs per lead. Then we set the first month's queue and agree what each asset has to do, whether that is the click, the form fill or the booked meeting.
- 02Concept Development Week 1 to 2You see directions before production starts: two or three routes for identity work, or a set of creative angles for ads. We pick with you, in writing, so nothing expensive gets built on a guess. Ad angles come from campaign data, not from a mood board.
- 03Design & Refinement Week 2 to 3Approved directions go into full production. Revisions run in rounds against the brief, tracked in one place rather than scattered across email threads. Copy, hierarchy and sizing are set per placement, so a Meta ad is never just a resized billboard.
- 04Delivery & Iteration OngoingYou receive layered source files, the exports each placement needs, and written brand standards your team can work from. The queue keeps running: winning creative gets new variants, weak assets get replaced, and the next brief starts from what the numbers did.
What is included
- Brand identity systems: logo suite, type, color and usage standards
- Paid ad creative in variant sets for Meta, Google, TikTok and LinkedIn placements
- Social graphics and reusable templates sized for every active channel
- Landing page and website assets: heroes, icons, diagrams, product imagery
- Sales collateral: one-pagers, proposals, brochures and case study layouts
- Pitch and presentation decks delivered in an editable file your team can update
- Email and newsletter graphics matched to the campaign creative running alongside them
- Layered source files, placement-ready exports and a written brand guide
Graphic Design Package
Included
Companies running paid, email or sales campaigns where creative is the bottleneck and the volume is steady month to month.
- A standing monthly design queue, prioritized with you
- Ad creative variant sets for live campaigns
- Social, web, email and sales assets
- Brand identity work and usage standards when the brand needs them
- Layered source files and placement-ready exports you keep
- Scope customizable to your volume
Tell us what you are trying to grow.
We reply within 10 minutes during business hours. No credit card, and a custom 90-day plan either way.
Questions
Graphic Design: frequently asked questions
Do you design logos?
Yes, and a logo arrives as an identity system rather than a single file. You get primary, stacked and icon lockups, color and monochrome versions, type and color standards, and clear space rules, exported for print, web and social. We present two or three directions before production, then refine the one you choose.
What formats will I receive my designs in?
You receive both editable source files and finished exports. Source means the layered original in the program the asset was built in. Exports cover what each destination needs: SVG and PNG for web, print-ready PDF for print, and correctly sized images for each ad placement. Decks arrive editable. The files are yours to keep.
Can you follow our existing brand guidelines?
Yes. Send the guidelines and source files and we work inside them from the first brief. If the guidance is thin, which is common when a logo was bought years ago with no system behind it, we document what exists, flag the gaps, and extend it only where you approve. Nothing about your identity changes without your decision.
How many designs do I get?
There is no fixed asset count; we scope the queue with you at the start of each month. A month heavy on ad variants and social graphics produces far more pieces than a month spent on an identity system or a long-form brochure. Agreeing priorities up front means the most valuable work ships first.
Does better design actually lower our cost per acquisition?
Often, yes. Creative is the main variable you still control in paid media, so it usually shows up in cost per result before anywhere else. Platform targeting is largely automated now; the ad itself decides click-through and cost. One TikTok engagement in our case study library held a 5.94% click-through rate on $7,961 of spend across ten months.
Can you work with our internal marketing team?
Yes. Design runs as an extension of your team, not a separate silo. Your marketer briefs the queue, we produce, and whoever runs your campaigns ships the work. Editable source files and templates come with it, so routine resizes can stay in house while the retainer stays on the creative that moves leads and cost per acquisition.